The Cleaning Authority is a house cleaning service based out of Columbia, and it provides a number of services to clients who need help with the general cleanliness of their homes. The parent company of The Cleaning Authority, Authority Brands LLC is expanding its focus now, having acquired Homewatch International, a home care provider.
The goal is to help Authority Brands expand into a multi-service organization. The terms of the deal were not made public, but as the need for in home care support services increases across the country, and as more men and women reach retirement age and have difficulty taking care of their own homes and personal matters, they will likely need assistance with a variety of tasks, which could include some aspects of home cleanliness and personal care.
Making this move could be a blockbuster opportunity for a company that understands how things will change in the years to come. The company is seeking to establish itself as a leader and innovator within the rapidly growing senior population across the country.
As reported by the Baltimore Sun, in the news article, Cleaning Authority parent buys home care franchise company, written by Christopher Dinsmore:
“We will focus on home service franchises, but not specifically ones related to house cleaning,” said Rob Weddle, president and CEO of The Cleaning Authority and Authority Brands, in a statement.
Homewatch International is the franchisor of Homewatch CareGivers, a provider of home care for people of all ages, which has more than 200 franchise locations in seven countries.”
The Cleaning Authority has 215 franchise locations and the company is expected to generate $330 million in revenue, relying on 250 employees. PNC Riverarch Capital holds Authority Brands as a portfolio company, and it acquired The Cleaning Authority in 2014. Homewatch International is the parent company of Homewatch CareGivers, which has been providing in home care support to clients for several years.
The goal, according to those closely associated with The Cleaning Authority and this acquisition, is to use the same successful franchise model to build up Homewatch CareGivers. By offering a wider range of support services, which could include cleaning and direct personal care, it may offer something other home care agencies can’t or don’t at the moment.
Most home care agencies do offer some light housekeeping services, but bringing two of these independent services under the same umbrella might offer elderly and disabled clients a benefit not seen in other agencies across the country.
Latest posts by Valerie VanBooven, RN BSN, Editor in Chief of HomeCareDaily.com (see all)
- Home Health May Help Keep People More Actively Engaged in Their Care - October 17, 2017
- Ohio State Auditor Claims Home Care Agency Owes Back Reimbursements - October 16, 2017
- Successful Home Care Agencies Expand Operations to New Regions - October 13, 2017